글로벌 뷰티 화장품 브랜드 / 인플루언서 마케팅 전환형 인턴십

Position

Job Title
[ANUA] Influencer Marketing Convertible Internship

Growth Opportunities in This Position

• Directly experience the entire process of influencer marketing.
• Work in a fast-paced environment, gaining accelerated growth through proactive work.
• Gain experience in data-based hypothesis creation, review, and content creation grounded in evidence.
• Feel the thrill of having the content you create become a market-leading best practice.
• Learn the principles of short-form marketing and experience the full scope of consumer marketing with TikTok from A to Z.
• Receive high ownership regardless of your experience level, allowing you to take the lead on tasks.
• Join a "winning team" of leaders and members who have achieved significant results in each field, providing a challenging but warm growth environment with high standards and strong teamwork.

Responsibilities

• Develop and execute influencer collaboration marketing strategies for English-speaking markets
  • Plan short-form content (TikTok, IG), recruit and manage influencers, and analyze performance based on data.
  • Analyze content trends, markets, and competitors to extract insights for product USP and strategy direction.
  • Manage and enhance partnerships with key influencers.
  • Plan, analyze, and optimize advertising campaigns using influencer content.

Ideal Candidate Traits

• Habitually watches beauty/skincare/SNS short-form content.
• Enjoys online shopping.
• Has an understanding of the customer journey from purchase consideration to purchase completion.
• Thinks from a consumer’s perspective.
• Is not afraid of failure and has a strong drive for skill growth.
• Dislikes the phrase “it’s not possible” and is persistent in solving problems.
• Approaches new tasks with high ownership, focusing proactively on goal achievement.
• Quickly identifies and applies market trends, taking swift action.
• Communicates smoothly within and outside the team.
• Has an open attitude towards feedback, is flexible, and focuses on achieving good outcomes through discussions.
• Learns quickly from peers and provides and accepts constructive feedback healthily.

Required Experience

• Understanding of beauty/skincare content planning.
• Able to communicate in business English (writing & reading ability).
• Proficient in Korean communication.

Preferred Experience

• Native-level English proficiency.
• Has experience living in an English-speaking country or has a high cultural understanding.
• Frequently shops online.
• Has a strong interest in skincare and beauty.
• Has experience selling actual products on platforms such as blogs or Instagram markets.

Internship Recruitment Process

• The recruitment process will proceed as shown above. Changes may occur depending on circumstances, and individual notifications will be provided.
• If global face-to-face communication is a core part of the role, an interview in the relevant language may be conducted.
• Additional documents may be requested based on the application review results.
• A pre-chat may be proposed before the first interview.
• This is an open recruitment, so the posting may close early if a candidate is hired.
• If any false information is discovered in the submitted materials or during the recruitment process, the offer will be canceled.

Application Procedure and Information

• How to Apply: Apply online by clicking the "Apply" button at the bottom of each job posting.
• Application Deadline: November 18, 2024 (Monday), by 11:59 PM.
  • Interviews may be conducted during the application period, and the posting may close early if a suitable candidate is hired.
• Required Documents: Resume (including self-introduction, foreign language proficiency, language test scores), Pre-assignment (mandatory), Portfolio (optional).
  • Both Korean and English documents are accepted.
  • Resume must include:
    • Self-introduction: Explain your motivation for applying and future career plans.
    • Describe an experience you were most dedicated to and the efforts you put into it (excluding college entrance exams, any experience is acceptable).
    • Language proficiency: Specify proficiency in reading, writing, listening, and speaking, selecting from Native, Business, Conversational, Limited, or Other (specify).
    • Language test scores: Provide test scores regardless of expiration. If you have over one year of overseas residence experience, scores are not required.
• Pre-assignment:
  Create an advertising proposal using ANUA products, covering the following elements and including URLs of any referenced content.
  • Influencer Collaboration Advertising Plan
    • Select product(s) to advertise based on sufficient prior research on the North American skincare market, and explain the reason for your selection.
    • Choose one influencer for collaboration and explain why, based on account analysis and expected collaboration outcomes.
    • Draft a detailed content flow for the advertisement and provide content guidelines to be sent to the influencer.
• Working Hours: 9:30 AM - 6:30 PM (Lunch: 1:00 PM - 2:00 PM)
• Start Date: Negotiable
• Duration: At least 3 months
• Work Location: 8th and 10th floors, Parnas Tower, 521 Teheran-ro, Gangnam-gu, Seoul
  The office has relocated to Parnas Tower near Samseong Station to provide a more spacious and comfortable environment for focused work.

‍